A Lesson On Saying It with Sugar with Becca Rea-Tucker
October 19, 2026
In this Lesson on Saying It With Sugar, Feminist Baker Becca Rea-Tucker has been “saying it with sugar” since 2018 and now more than ever she is helping to shift the conversation and inspire change around women’s issues with an unconventional platform: cakes.
https://directory.libsyn.com/episode/index/id/23780744
Topics Discussed with Becca Rea-Tucker
- Becca’s first experience with baking.
- Becca’s first blog was called “Flours in Your Hair.”
- When and why did Becca start The Sweet Feminist account and why she is a feminist baker.
- The conversational shift that happened in Becca’s work.
- The direction she is now taking her feed after gaining more confidence.
- What made Becca decide to start taking ownership of her account and being more visible with her own personal journey?
- How she handles haters on her feed and how she keeps going.
- Becca’s new book Baking By Feel and how it can be used to identify and process emotions.
- How to use baking as a way to process our emotions.
- Feminist values vs. the way society thinks a woman should “act” in a certain way to be called “sweet.”
- She’s self-taught.
- Creating a movement with baked goods.
- Why Becca decided to focus on abortion rights in her work.
- Why it’s more impactful when you’re visible in your work.
- Does Becca think of herself as a movement maker?
- When did Becca develop her feminist values?
- Women lead from a place of conviction in their knowledge and with community-building.
HIGHLIGHTS From A Lesson on Saying It With Sugar
(3:20) I started the sweet feminist in 2018. It’s been about four years now. And as I mentioned, I was living in Washington DC and it was a very politically charged time and I was looking for a creative outlet and a way to connect with other people. So I was like, okay, like I already make cakes maybe I’ll try writing stuff on them and posting it. And then that grew much bigger than I ever anticipated.
(5:57) It’s so important to humanize your content. I think it’s more impactful, more powerful if you are visible in your work. I try to show up as authentically and genuinely as I can.
(8:42) My most recent project is a cookbook called Baking by Feel. People use baking as a way to process emotions. They’ve always done this. It’s something that’s been very clear during the COVID pandemic. People use these sorts of tactile hobbies as a way to process their emotions. And so what I’m doing with this book is just kind of giving people a structure and a format to do that.
(13:39) Cooking and baking has always been a part of movements. Women baked together as points of community and they were the people that were feeding activists and people in these movements like that have always been a crucial component, which is really inspiring to me. We want to think of the contribution of cooking and baking as something where people were just in their house, but actually, it was a side of the community and a powerful one.
(14:07) Many of the women that I admire lead from a place of conviction in their strengths and knowledge, abilities as well as a commitment to community building and this sort of genuine care and respect for people around them and those they’re fighting for or supporting.
(16:04) The abortion rights space is what I’ve decided to focus on because I think that’s where I can make the most impact and specifically I’m focused on getting rid of the shame and stigma around abortion care and people who have abortions. And I’m really committed to being in that space. And I call myself pro-abortion and what that means is I’m fighting for a future where everyone can have access to the abortion care that they need without barriers, shame, or stigma.
Resources From This Episode:
https://www.thesweetfeminist.com/
https://www.floursinyourhair.com/
https://abortiononourownterms.org/
https://www.wetestify.org/abortion
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